The Truth, the Whole Truth and Nothing but the Truth
by
Richard Moore |
|
| Richard Moore is Founder and CEO of Millenium2000Group.com. |
Get rich on the Internet in 40
days/40 nights and do it without spending a dime!
(ha,
ha, ha)
IT'S ALL A PACK OF LIES!! The
Truth, The Whole Truth and Nothing but the Truth
*******************************
FFA Links
Banner Ads
Search Engines Submittal
Ezines
Classified Ads
Press Release and Articles
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FFA LINKS - FREE FOR ALL
Some even have the nerve to ask you
to pay them! What was it that P.T. Barnum said, "There's a
........born every minute" Short and sweet, here is the scoop
on FFA's. THEY DON'T WORK.
You put your information in to join
an FFA and what happens? You get a truckload of autoresponder
e-mails from every TOM, DICK and HARRY wanting you to join them. No
one ever actually reads your ad. I am still getting autoresponder
e-mails sent to me from FFA's I joined a year ago. I did exactly as
I was supposed to for maximum exposure.
Well, overnight I had 300 plus
e-mails sent to me. I thought to myself, "I've found a gold
mine!" Why hadn't I tried this sooner? Well, after reading a
bunch of them, I realized that they were all ads wanting me to join
their club or business.
I tried replying to those e-mails
with my own and guess what happened! I got the same letters back
again! It didn't take long for me to realize that no-one was
actually reading my ad. This form of advertising to make your riches
on the net gets the big International Millenium 2000 Group
raspberry!!
BANNER ADS
This form of advertising for your
business, affiliate or associate program, can bring in a few people
who are curious about what you do if your banner is extremely well
laid out, catchy, and makes people curious. If you are an
advertising professional, you can do this, otherwise you have to
spend a great deal of money to have a designer make one for
you.
There are places to go to make free
banners, however, you are very limited to what you can do with them
and they end up looking like they're free (not very professional).
When you do a banner exchange, there are some places that will do a
"one to one" exchange.
In other words, you place their
banner on your site and they will put your banner on their site.
Most banner exchange programs work on a "two for one"
basis. You place two banners of theirs and they place one of yours.
Let's think about this for a minute and do a little math. Don't get
scared off now! I'll do the math for you. OK - here we go.
How many people do you suppose should
see your banner ad in order for you to have a decent sign up rate or
sell a good number of your products? Well, I believe that with a
good ad campaign, the average response rate should be 1 out of 10
(sometimes a little higher, sometimes a little lower). Also, all
research shows this to be the case. Using 1 out of 10 as a guide,
that means you have to place your banner in front of 1000 people to
get a response from 100. This should result in about 25 sales out of
1000 who see your banner ad (again, sometimes higher, sometimes
lower according to the research done on good solid advertising
campaigns ).
OK now - here's where it gets
ridiculous. This means 4000 people need to see your banner to make
100 sales. So, in order to get maximum exposure and be rich in 30 -
45 days (as they all claim!) you need to place your banner in 4000
different sites - that means at a 2 to 1 ratio, you will have 8000
banners on your site!! How unrealistic!!
You can put your banner on just a
couple of sites and wait for great numbers of people to eventually
see it, but the idea here is for you to see a profit in your
lifetime, not your grandchildren's. Take a look a professional web
sites that sell products or recruit for affiliates or associates and
see if they have other business's banners on their pages. Most of
the bigger and reputable companies do not. Free banner exchange
programs do not work and basically waste your valuable time!
SEARCH ENGINE SUBMITTAL
Submitting to search engines can
bring you a lot of targeted prospects. There are hundreds of search
engines to submit to, however, if you choose to do this, I suggest
you concentrate on the top 10 or 15 search engines such as Yahoo,
Hot.Bot, Alta vista, Excite, Lycos, Webcrawler, etc. You can submit
your site to 10 of the top search engines at: http://www.beamed.com/topten.html
or submit to over 100 search engines at: http://www.beamed.com/software.html
The best way to submit however, is one at a time through their own
sites. Search engines can take up to 2 to 4 weeks to post your site
- if it gets posted at all. You have to write proper and catchy meta
tags into your web HTML in order for the search engine spiders to
read your site and place it. There are lots of good learning tools
for doing this.
The bottom line is that it takes a
lot of time and energy to learn to submit to search engines
properly so you can hopefully be in the top ten or 20 listings.
(anything lower than that and no one will see your site and you are
wasting your time) I don't know about you, but I have so many other
things to do in a day to keep my business running that I don't have
time to concentrate properly on submitting to search engines. The
only other alternative is to pay someone else to do this for you.
EZINES, CLASSIFIED ADS, ARTICLES
AND PRESS RELEASES
These are my favorite, as well as the
most productive ways of advertising.
Ezines
There are Ezines that will place free
ads and Ezines that place paid ads. The paid ads range from around
$5.00 to $20.00. I find this extremely reasonable considering that
you send in one ad and they send it out to hundreds or thousands of
targeted prospects. Most people who subscribe to ezines are looking
for good affiliate programs and good information on starting and
running an online business.
If you are planning to start an
online business and need a web site you can pay someone a great deal
of money to build it for you or, you can learn Basic HTML and Java
script and build it yourself. I have personally put together a list
of ezines that are my favorite, such as this one, and a list of
about 2000 classified ad sites. Receive these very comprehensive,
must-have lists, as well as thousands of dollars worth of other
manuals and information to help you build a very successful
business, online or off. In my humble opinion, Ezines are one of the
best means of advertising there is.
Classified Ads
Classified ads also work if you learn
to write professional and eye catching ads. This is not hard. Anyone
can do this. I have put together the most up-to-date information on
writing ads you will find. Lots of things have changed over the
years for selling online and most still teach you the old ways
keeping the newest and most successful ways a secret unto
themselves. I won't do that. I can only succeed if I help you to
succeed. I will give you no hype, no fluff, no holds barred info on
starting and operating a business in 2001. The truth, the whole
truth and nothing but the truth. This is my guarantee to you.
Another fantastic advertising tool is
writing:
Articles And Press Releases
Articles for Ezines and newsletters
can help you pass on valuable information to help people learn. When
you do this, people will trust you and want to deal with you or buy
from you. When writing articles, make sure you know what you are
talking about. Write about what you know, not what you have heard.
If you are questioned on your article, you have to be able to back
it up. Honesty is the best policy. Press releases can also bring you
a lot of exposure.
I have done this a few times over the
years for various businesses I have started and built from scratch.
For example, I started a local tourist magazine in my hometown,
wrote a press release and sent it out to all the local newspapers
and radio stations. Some of the papers published my letter and some
of the radio stations interviewed me and put me on the air to talk
about my business venture. This was free advertising that normally
would cost tens of thousands of dollars.
The trick is in the writing. You have
to make it sound like it is an original idea and that it is
something that everyone will want to know about.
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