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				| 0% forever transfer deal--is it for real? by Scott Bilker
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 Scott:I've been a faithful reader of your newsletter for about 6 months
            now and you have a lot of great information packed into it. My
            question is this. I received an offer from Discover for a no fee,
            balance transfer with 0% APR for life of the unpaid balance, as long
            as I make a purchase each month after July 2005. I'm tempted to take
            up this offer to get some of my other cards that are at a higher
            rate moved to this. I've talked to them previously and they said the
            purchase could be as small as a pack of gum. Is there a catch here,
            (other than I see you need to never be late with a payment)? If
            you've written about this before could you tell me where I can see
            this info. Thanks for all your help.
 Sincerely,
 Mark
 Mark, I recently received this very same
            offer! Additionally, I was interviewed by SmartMoney.com's Aleksandra
            Todorova for a feature story that talked about it as well titled, Free
            Cash!  This is certainly one of the most
            creative transfer offers I've seen of late. The idea of 0% APR
            forever, the life of the loan, is almost too good to be true. And of
            course, as you have guessed, it is too good to be true. However, it
            still may be very good depending on how you can use this offer.
 We all know that there isn't any bank
            on this planet that is going to propose a deal that will not
            make them money. Yes, they're making money on this, and it's okay,
            the question is just how much and is it worth it for us to use the
            offer. This offer presents a very interesting
            math problem. As always, you need to know the question before you
            can get the answer. So the question is simply this, "What is
            the true interest rate (true cost) if I take advantage of the 0%
            forever transfer offer, when all the fees and terms are taken into
            consideration?" I've posted the actual letter that
            I received about the offer. All the deals are contained in here. To figure out if the offer is worth
            it we must first take a look at all the terms: 
              
                | 1) | 0%
                  forever with conditions |  
                | 2) | Must
                  make $50 in purchases starting with billing period that ends
                  in June 2005. Since I received the offer in January that means
                  about 6 months without having to make any purchases if I took
                  advantage of this offer right away. |  
                | 3) | Balance
                  transfer fees of 3% of the amount transferred with a $5
                  minimum and $50 maximum. |  That information is still not
            sufficient to determine the true cost of this deal. You still need
            to know the purchase rate for the card, current balance, maximum
            available credit, how much you want to use for the 0% deal, and how
            much you're going to pay per month. Keep in mind that payments will be
            applied to the balance in a manner that makes the most money for
            Discover. That manner is to apply those payments to the 0% deal
            first and thereby, effectively, locking in all other balances, and
            future purchases, at the high purchase rate. See my article, How
            banks use low rate offers to lock in high rates for more on
            that. Here are the numbers, from my
            account, for these other details:  
              
                | 1) | Purchase
                  rate 19.99% |  
                | 2) | Purchase
                  balance $0 |  
                | 3) | Maximum
                  $11,500 |  
                | 4) | For
                  three examples I want to use $10,000, $2,000, and $1,000 for
                  as long as I can at the 0% forever rate. Therefore, I will
                  make minimum payments of 2% of my balance (not lower than $10)
                  until the 0% portion of the balance has expired, at that time,
                  I'll pay off the entire balance. |  Tip: Be sure that your balance
            is zero before taking advantage of the offer. Do this by
            transferring that balance to another card first. Then, write the
            transfer check to yourself and pay off that card. Math details for the below examples
            are here. 
              
                | Example
                  #1: |  
                | 1) | Purchase
                  rate is 19.99% |  
                | 2) | $10,000
                  is cash advanced at 0% for life ($50 cash advance fee) |  
                | 3) | Charges
                  build at $50 per month |  
                | 4) | Minimum
                  payments are made on the account, which are equal to 2% of the
                  account balance. At that rate, the 0% balance is repaid in 72
                  payments. |  
                | 5) | At
                  that time, the entire balance is paid off since the "0%
                  for life" is over. Life in this case was 72 months. |  
                | 6) | The true cost for the money is 6.07% APR. Still very good but
                  certainly not 0% because of the purchases being locked in at
                  19.99%. |    
              
                | Example
                  #2: |  
                | 1) | Purchase
                  rate is 19.99% |  
                | 2) | $2,000
                  is cash advanced at 0% for life ($50 cash advance fee) |  
                | 3) | Charges
                  build at $50 per month |  
                | 4) | Minimum
                  payments are made on the account, which are equal to 2% of the
                  account balance. At that rate, the 0% balance is repaid in 45
                  payments. |  
                | 5) | At
                  that time, the entire balance is paid off since the "0%
                  for life" is over. Life in this case was 45 months. |  
                | 6) | The true cost for the money is 9.79% APR. This makes sense
                  because I'm using less money at 0% as a proportion to the
                  balance that being charged 19.99% |    
              
                | Example
                  #3: |  
                | 1) | Purchase
                  rate is 19.99% |  
                | 2) | $1,000
                  is cash advanced at 0% for life ($30 cash advance fee) |  
                | 3) | Charges
                  build at $50 per month |  
                | 4) | Minimum
                  payments are made on the account, which are equal to 2% of the
                  account balance. At that rate, the 0% balance is repaid in 36
                  payments. |  
                | 5) | At
                  that time, the entire balance is paid off since the "0%
                  for life" is over. Life in this case was 36 months. |  
                | 6) | The true cost for the money is 11.35% APR. Again, this makes
                  sense because I'm not using as much of the 0% money. |    
              
                | Conclusion: |  
                | 1) | It's
                  not really "0% forever." |  
                | 2) | The
                  math has shown, in my examples, that the best rate was 6.07%,
                  a far cry from zero. |  
                | 3) | The
                  more money you can use in the offer the better the true
                  APR. |  
                | 4) | Forever,
                  even at minimum payments, is only a few years because it's
                  measured by how long at least some of the balance stays at
                  0%. |  
                | 5) | Be
                  sure that you know the true rate for your situation before
                  taking advantage of the offer. You don't want to think that
                  the rate is 0% and payoff a 9.99% card when the true APR
                  is really 11.35%! |  Note: Calculation of true APR.
            The True APR, or rate of return on investment, or any periodic-rate
            for any period, can be determined using a Present Value analysis on
            the Cash Flow. In other words, the sum of the present values of the
            cash flow for all periods must be equal to 0. The rate of return
            that makes that sum equal to 0 is the true APR (periodic rate). The present value for any discrete
            period is A*(1+apr/12)^-n where A is the periodic cash flow, and n
            is the period number. In my analysis, I use the convention that
            positive money is received and negative money is spent (goes away
            from me). For example, spending $50 on the credit card is +50
            because I received $50 from the bank (money to me), conversely if I
            make a $125 payment it's -125 because that is money leaving my
            hands. Therefore, the cash flow for that example period would be -75
            (50-125). How's that for a long-winded answer
            to your question, Mark?  Best, Scott
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